i-CABLE.com Rate Card
(effective from May 19, 2003)
Ad Format
 Rate (HK$) Per Unit Minimum Buy
Banner Ad
Designated location
12,000
per week
1 week
Run-of-category A*
9,000
per week
1 week
Run-of-category B*
6,500
per week
1 week
 
Jumbo Banner
Designated location
18,000
per week
1 week
Run-of-category A
13,500
per week
1 week
Run-of-category B
9,750
per week
1 week
 
Banner Ad with Web Commercial
Designated location - 15 sec
30,000
per week
1 week
Designated location - 30 sec
50,000
per week
1 week
Run-of-category A - 15 sec
20,000
per week
1 week
Run-of-category A - 30 sec
42,000
per week
1 week
Run-of-category B - 15 sec
15,000
per week
1 week
Run-of-category B - 30 sec
34,000
per week
1 week
 
Homepage Centre Highlight Box
Home
30,000
per week
1 week
 
Homepage West Flash Highlight
Home
35,000
per week
1 week
 
Crazy Ad
Home
50,000
per week
1 week
 
In-video Ad
Designated location - 15 sec
30,000
per week
1 week
Designated location - 30 sec
50,000
per week
1 week
Run-of-category A - 15 sec
20,000
per week
1 week
Run-of-category A - 30 sec
42,000
per week
1 week
Run-of-category B - 15 sec
15,000
per week
1 week
Run-of-category B - 30 sec
34,000
per week
1 week
 
Pop-up Window
Designated location
28,000
per week
1 week
Run-of-category A
25,000
per week
1 week
Run-of-category B
18,000
per week
1 week
 
Pop-up Window with Web Commercial
Designated location - 15 sec
56,000
per week
1 week
Designated location - 30 sec
70,000
per week
1 week
Run-of-category A - 15 sec
40,000
per week
1 week
Run-of-category A - 30 sec
60,000
per week
1 week
Run-of-category B - 15 sec
30,000
per week
1 week
Run-of-category B - 30 sec
45,000
per week
1 week
 
Pop-up Web Commercial
Designated location - 15 sec
85,000
per week
1 week
Designated location - 30 sec
70,000
per week
1 week
Run-of-category A - 15 sec
60,000
per week
1 week
Run-of-category A - 30 sec
80,000
per week
1 week
Run-of-category B - 15 sec
45,000
per week
1 week
Run-of-category B - 30 sec
60,000
per week
1 week
 
Floating Icon
Designated location
18,000
per week
1 week
Run-of-category A
15,000
per week
1 week
Run-of-category B
12,000
per week
1 week
 
Interstitial
Designated location
30,000
per week
1 week
Run-of-category A
25,000
per week
1 week
Run-of-category B
18,000
per week
1 week
 
Homepage (after member log-in)
Centre Highlight Box
Member's Homepage
18,000
per week
1 week
 
Button Ad
Member's Homepage
10,000
per week
1 week
 
e-Direct Mail**
Basic charge for eDM
1.80
per email address
5,000 addresses
Additional charge for each qualifier
0.50
per qualifier
5,000 addresses
*
 Category A: Home/ inews/ isports/ ihorse/ Macau Horse Racing/ iadultzone
Category B: imovie/ ifortune/ igame/ ientertainment / ilife/ icineplex/ NFL
** eDM delivers promotional message to i-CABLE Broadband and narrowband service subscribers. Qualifiers included housing type, building/ estate name, gender, district, CABLE TV and/or i-CABLE Broadband Service subscribers.

For further information and other advertising opportunities with CABLE TV , please contact our sales enquiry (852)2112-6888 or visit our website www.hkce.com.